Vidal Sassoon passed away at age 84 on May 9, 2012. What an inspiration he was to our industry. We were lucky to have benefitted from his creative genius. His innovative cutting techniques used architectural shapes that completely revolutionized how we cut hair. He left us with a wonderful legacy that touched the lives of every hairdresser. He will be greatly missed! For more, check out New York Times published article with video of his life.
Vidal Sassoon
New Additions to Yonka
Yonka is completely redesigning their product packaging! We are going to be putting the old packaging on sale as soon as the new stuff arrives. We also have a few additions to the Yonka line.
1. Hydralia: Customized Hydration. Intensive Action formula renews the skin’s healthy, youthful glow. Boost hydration by adding a few drops of Hydralia to your daily moisturizer to restore your skin’s suppleness. Reduce the appearance of fine lines and wrinkles. Skin feels smooth, refreshed and anew with invigorating bursts of hydration +30% of extra hydration.
2.Serum Vital:Boost of vitality & brightness. Advanced formulations infused with 24 amino acids. Establishes wellness from within for a healthy natural glow. Softens the appearance of fine lines & wrinkles. Vital nutrient care for: Aging, skin, Pre & Post Op Care, Post Acne Care, Paraben free. Women experienced 88% visibly revitalized, 83% smoother
3. Creme Teintee: The sheer formula nourishes, moisturizes, & protects the skin from daily U.V. exposure. For added anti-aging protection, super anti-oxidant vitamins control free radical damage. The natural pigments impart an immediate golden hue so the complexion looks healthy and radiant all year long. * Can be used to replace day creams and foundations.
NEW Ouidad
CLIMATE CONTROL // FRIZZ & FLYAWAY FIGHTER
This new product gives just the right finish to all hair. Lightweight and non-greasy, this finishing spray eliminates unruly flyaways and frizz while adding instant shine. Formulated with extended-release anti-frizz technology, humidity-resistant actives coat the hair helping to repel frizz and tame hard to control flyaways.
MOISTURE LOCK // DEFINE & SHINE CURL STYLING GEL-CREAM // WAVY LOOSE CURLS
The newest styling technology created to bring out and add definition to waves and curls. Its unique botanical and vitamin enriched complex infuses hair with a dose of moisture that plumps the hair shaft, helping it maintain its natural curl pattern, promoting definition. Styling gel-cream that keeps curls hydrated, defined, soft and shiny all day. Its non-sticky formula easily glides onto hair without weighing it down.
CURL QUENCHER // HYDRAFUSION INTENSE CURL CREAM // TIGHTER CURLS
A styling cream formulated with unique hydration technology designed specifically for tighter curls. HydraFusion complex is a blend of milk thistles and sweet almond for an intense infusion of moisture. It feeds and strengthens the hair shaft, while instantly defining and softening curls. Great for thick, dry, tight-kinky curls that need added moisture as well as, for curls that are dry, shrunken and even chemically treated.
NEW bareMineral Spring Products
New products from bareMinerals has hit the shelves this week.
SKIN CARE // Intensive Glow Pads Brightening Treatment
This advanced formula for vibrant skin helps brighten and renew skin with a targeted radiance treatment delivered through double-sided cell regenerating peel pads infused with bareMinerals exclusive ActiveSoil Complex technology. Key features include: infusing skin with crucial vitamins and minerals, increases cell turnover to deliver incredible luminosity and dramatically improves skin tone and texture.
KITS // Bare Guide to Color
If your looking for some fresh new make up kits be sure to come check out the new Bare Guide to Color: Cool & Warm Kits. This complete collection includes beautiful shades for eyes, lips and cheeks, plus easy-to-follow steps for creating 3 unique “Weekend, Work & all- out WOW” looks for those who crave color. The Cool Kit includes: Prime Time Primer Shadow in Polished Pewter, S Velvet Charcoal Eye Color, Round the Clock Waterproof Eyeliner in Eggplant, S Rarest Rose Blush, Mini 100% Natural Lip Gloss in Plumtini, Double-Ended Full Tapered Shadow Brush & Blush Brush. The Warm Kit includes: Prime Time Primer Brightening Eyelid Primer, S Zany Eye Color, Round the Clock Waterproof Eyeliner in Mocha, S Exquisite Radiance, Mini 100% Natural Lip Gloss in Apricot Nectar, Double-Ended Full Tapered Shadow Brush & Blush Brush
Give your lips a pop o’ color this summer with the new Moxie lip glosses. They intensely hydrate & volumize the appearance of your lips with a luminous, shiny finish and a refreshing sensation. Its new angled applicator allows it to mold to your lips for a perfect application every time. Colors include: Dare Devil, Rebel, Trail Blazer, Sparkplug, Hot Shot, Show Off, Party Starter, Risk Taker, Smooth Talker & Maverick.
PRESSED // READY Blush & Bronzer
Featuring innovative new Solid Mineral Technology powered by SeaNutrive Mineral Complex. Key features include: 8 hour water-resistant, long-wear performance formulas unparalleled in other mineral color technology, positively charged sea minerals, antioxidants, camellia & carrot oils deliver skin nourishing & anti-aging benefits for softer, smoother, firmer-looking skin and formulated without parabens, synthetic fragrances or artificial oils.
BYOB EVENT
Come one, come all to Belleza’s BYOB Event on April 25th. Bring in your own blow dryer and brushes and let our stylists teach you how to better use your tools to get the salon look right in your home. This event will be held at all three locations to make it more convenient for you. Time slots are at 6:30pm, 7:15 and 8pm. Talk with our front desk staff on how to reserve your spot today.
YONKA PROMOTION
KNOXVILLE FASHION WEEK
It’s almost here… Knoxville’s first ever FASHION WEEK! ”The mission is to showcase the incredible talent and style of Knoxville’s fashion industry professionals, while highlighting the sophisticated and creative veins that flow freely in our community.” -KFW
Belleza will be the presenting hair sponsor and we couldn’t be more thrilled about it.
What: A four-day fashion event giving local fashion designers the opportunity to showcase their talents and fashion lovers the chance to indulge their high-end couture fantasies. The event will include at least five runway shows, boutique open houses and fabulous parties.
When: Feb. 29th -March 3rd. The full schedule is at www.knoxville fashion week.com
Where: Various locations all over Knoxville, including Mercedes- Benz, Market Square, Knoxville Harley Davidson, The Orangery, Bennett Galleries in Bearden, NV and downtown restaurants.
New Goldwell Men’s Texture Styling Cream
Belleza now carries Texture Cream Paste for men by Goldwell Dualsenses. This product is great for all hair types, it gives structured and dynamic looks with a matte finish, provides medium hold, is easy and efficient to use- because of its cream consistency and extra long modeling time. Styling as men want it. Stop by any Belleza to give it a try.
New Spongellé
Enjoy this new way to bathe and shower by changing a mundane ritual into and exhilarating new experience with Spongellé. These all-in-one body buffers are infused with a silken, gentle shower gel and precisely formulated with essential oils, botanicals, sea kelp and olive oil to moisturize, protect and rejuvenate the body complexion. Each buffer has its own one-of-a-kind fragrance blend with a time release method that causes the shower gel to be released over time as you wash. Textures are designed for gentle exfoliation, to whisk away dry skin, stimulate circulation, and provide a delightful massage at the same time. One delicately scented buffer is an elegant alternative to the endless bottles, jars, lotions, creams and powders, and to ordinary sponges, loofahs and wash cloths. Belleza in Bearden and Turkey Creek now carries a variety of the Spongellé Daisy, Amboeba and Pedi Buffer.
Instantly Ageless Facelift in a Bottle
Looking for a product to help reverse the signs of aging? Instantly Ageless Facelift in a Bottle is a gentle serum that is absorbed into the skin, instantly contracting the skin cells and drawing them closer together. It targets those areas of the skin which have lost elasticity, giving your skin a tone lifted appearance in minutes. It contains Acetyl Hexapeptide-3, a non toxic anti-aging peptide. It is combined from naturally derived amino acids that have been shown to help prevent fine lines induced by repeated facial movements. It is applied topically under make up to enhance the natural firmness and tone of your skin.





